Our partnership

We have worked with this client on one of their established brands for the last five years so when they came to us with the idea of another brand to add to their business portfolio we were over the moon to help them realise this new vision and brand.

We started at the foundation, the brand itself which is always very exciting! Through in depth discovery sessions with the team, we uncovered Path Wellbeing’s mission, values, and ideal audience. From there, we developed a complete brand identity: a logo, colour palette, typography, and visual style that felt authentic and approachable. But a brand isn’t just how it looks, it’s how it speaks, so we created a brand tone of voice and messaging framework to ensure every interaction felt human, confident, and consistent.

With the brand foundation in place, we turned our focus to marketing materials and content. Every brochure, flyer, and social media template was carefully designed to maintain a professional, cohesive presence both online and offline. Alongside this, we developed a content strategy rooted in the brand’s values that educated and engaged their audience. Every piece of content was tailored to resonate and build recognition for the brand.

Next, we built an initial email newsletter followed by retreat invitation including set up, copy and design to spread the message to Path Wellbeing subscribers. Now Path has branded templates, segmented campaigns, and automated sequences that nurture leads and maintain ongoing engagement.

Finally, we provided ongoing campaign execution and support, monitoring performance, optimising content, and ensuring every piece of communication aligned with the brand’s strategy and goals.

The results

Our collaboration transformed Path Wellbeing’s marketing and brand presence:

• A strong, cohesive brand identity that reflects their mission, values, and personality.

• A clear marketing direction with defined steps to reach their audience effectively.

• Professional marketing materials across digital and print, elevating the brand’s presence.

• Engaging, consistent content that connects with the audience and builds recognition.

• Branded email marketing that nurtures leads and keeps the community engaged.

“Working with Reach Mark transformed how our brand looks and communicates. The team’s strategy, creativity, and execution have given us clarity and confidence in every marketing channel.”

Why it works

This project demonstrates exactly what we do best: take a brand from idea to action. For Path Wellbeing, we didn’t just design a logo or post on social media, we created clarity, consistency, and confidence across all channels. The result is a brand that feels authentic, professional, and ready to grow.

In their words

We have been working with Chloe and Meg at Reach Marketing for over 5 years. They have given life to many of our projects and new ventures as well as producing our client newsletters and running our social media. We see them as part of our team and really value how they understand us and what we are trying to achieve (often more than we do!)

The journey continues

We’re thrilled to be part of such a purposeful brand, one that makes a real difference to the health and wellbeing of its clients. And as Path Wellbeing continues to grow, we’re excited to keep supporting them every step of the way.